Retail and consumer goods
Increasing your return on sales with the right strategy and effective measures

 

Companies in the retail sector are under severe pressure to adapt and compete: consumer behavior is changing. At the same time, technological progress such as, for example, digitization, puts new demands on omni-channel concepts and product range planning. Distribution and sales processes as well as category and goods management are increasingly data-driven.

Taking advantage of digitization opportunities

ConMoto develops retail strategies focusing on cost efficiency and return on sales. We optimize our clients’ business processes and help them to make the right strategic and operational decisions – including the coordination of supply networks and sales channels. The key issue is finding the individual balance between online retail and brick-and-mortar stores.

Important aspects of market progression are the development of private brands and verticalization. We work with our clients to design a specific product portfolio that is in line with customer needs.  Improving the customer experience and expanding your business into growth segments is vital. ConMoto projects optimize value creation networks. They increase sales and profitability. In cooperation with our clients, we implement business models for market success – even in difficult times.

“Farm to Fork, Part 4” Start-ups in the food industry: How supply chains remain stable

The ConMoto series “From Farm to Fork” highlights the entire value chain related to food industry: Whether it’s agricultural machinery necessary for sowing and harvesting, the production of [...]

Komplexe Sortimente im Lebensmittelhandel
“Farm to fork” part 3: Effectively managing complex assortments in food retailing

The food market in Germany is very fast-moving due to constantly changing consumer demands and a highly competitive market environment. New customer needs are forcing food retailers to [...]

“Farm to Fork” part 2: cutting costs through machine learning in the bakery

Always baking the right rolls: cutting costs through machine learning in the bakery Every year, 600,000 tons of bread and baked goods are thrown away in Germany. This [...]